Early Stage
Two AM for Startups
Build your proof engine from day one.
The Startup Challenge
You know your product is incredible, but proving it with credible, third-party validation is overwhelming. Case studies, reviews, and testimonials keep getting pushed back while you focus on building and selling.
You might not even have a marketing team yet, let alone someone dedicated to customer marketing. But investors want proof. Buyers want validation. And your sales team needs better materials.
But you can't shout about your customers' success if you haven't got (m)any…
The Two AM Solution
We are your fractional customer marketing team, dedicated to helping young tech companies strengthen their market position.
Think of customer marketing as the growth engine of your business—a system that places your customer at the centre.
We help startups understand who their target customers are, where they are, how to reach them, and what these prospects need to know about your solution. By embedding a purposeful strategy and creating content that resonates, we help you strengthen your brand and build trust.
Telling your customers' success stories through compelling case studies, topical blogs, and captivating videos is the best way for young tech companies to drive long-term adoption, expansion, and retention. Once you have solid customer proof and a group of happy customers willing to advocate for you, it's so much easier to help your potential buyers visualise the same success for themselves.

